Privacy Policy

What This Site Collects

Only what you give it, and only when you submit.

Brand Audit answers and results. When you submit an audit, your answers are scored and stored, together with your scores and your intake answers, including your name, email, profession, and audience figures. Nothing reaches us until you press the button to score it.

In-progress answers, on your device only. While you take an audit, your answers are saved in your browser's local storage so a closed tab does not cost you your progress. That draft is not sent to us, and it is cleared when you submit.

Two separate permissions. The Brand Audit asks for your name and email and for two permissions, kept apart on purpose. The first is required: that we may send your report and results to your email, and that you agree to this policy and the Terms of Use. The second is optional and unchecked by default: that Mashman Consulting Group LLC may contact you about your score, related work, and future emails. Leaving it unchecked does not affect your result, and we record exactly which you chose.

Referral code requests. If you request an Unrivaled 50 referral code, we store your name, email, primary social media link, website if given, and your reason for asking. If you use a code, the code is stored with your audit.

Workplace Audit participants. If your organization engages us, we collect your name, work email, department, role level, and answers, and anything you choose to write under Additional comments or concerns. You see your full results when you finish. Your organization's leadership receives only trends across all participants, never an individual's answers or scores, and no group smaller than three people is shown. Comments are read by Mashman Consulting Group only; your leadership is told how many participants left one, never what anyone wrote or who wrote it. Mashman Consulting Group will never contact any member of an organization unless that organization asks us to, or you ask us to yourself by checking the private follow-up box. Answers in progress are kept in your own browser so you can finish later, and are cleared when you submit. An organization's responses can be permanently deleted at its request.

Studies and quizzes. Private study and quiz links collect the answers you give and, depending on how that study is set up, your full name, your first name and last initial, or nothing identifying at all. The page tells you which before you answer.

Organization inquiries. If you ask about the Workplace Audit, we store what you enter in that form.

The Name Generator. Names are generated in your browser from your answers, and nothing you type is sent to us while you generate. Names you save to your shortlist stay in your browser's local storage. If you lock a name in, we store that name together with the context it was built from: your niche, profession, show format or book genre, and tone, and the date. We do not receive your own name or brand. If you give an email address, we store it with the locked name and use it to send you a copy of the checklist; we contact you further only if you check the separate, optional box that allows it.

The other free tools. The Elevator Pitch Builder, Story Builder, Cliché Checker, Bio in Three Voices, Seamless Branding Report Card, Brand Color Builder, Audio Branding Planner, Skyline Planner, Power of 3 Tracker, Habit Tracker, and Mentor Blueprint run entirely in your browser. The Audio Branding Planner asks for your microphone only when you choose to record; the recording stays on your device and is never uploaded. The Mentor Blueprint builds research links from the name and handles you type; nothing is looked up until you click one, and then only that site (a search engine or a social network) receives the search, under its own privacy policy. What you type into them, including the names and notes you log in the Power of 3 Tracker, is saved in your browser's local storage on your device so you can come back to it, and is not sent to us unless you choose to save it to an MCG account, described next. Reports and files you download or print are made on your device. The tools share what you give them with each other through that same local storage. You can download a copy or clear all of it from the tools page; clearing your browser's site data also removes it.

The optional MCG account for the tools. Every tool works without an account. If you sign in to save your work, we store with your MCG account: your email and name; what you save in each tool, including the Name Generator, and the profile the tools share, with a dated history of up to 50 versions of each tool; which tools you used and finished, and when; when you used the tools while signed in; the Brand Audits you take with the same email (the date, composite score, band, and pillar scores); and your agreement: when you agreed, the exact wording you agreed to, its version, and, if you turn consultant access off, when. Mashman Consulting Group consultants can see the tool work you save, so they can help you with it. You agree to that when you create the account, or, if you already have an MCG account, the first time you save to it from the tools, and the agreement is shown to you before anything is saved. You can turn consultant access off, and back on, at any time on the About the Tools page. While it is off, no one at Mashman Consulting Group sees your saved tool work, and it is counted only in totals that name no one; your work still saves to your account. Your saved tool work appears in the firm's client records only while consultant access is on. Each time someone at Mashman Consulting Group opens your saved work, who and when is logged. We also use saved tool work and how the tools are used, without names, to improve the tools; this applies whether consultant access is on or off. On the same page you can download everything saved to the account as a file, or delete all of it at once; deleting is permanent. When you sign out, you can also clear the tools' saved work from that browser, which we recommend on a shared or public computer. The recording made in the Audio Branding Planner is never uploaded, account or not.

UnrivaledMCG (learn.identitypositioning.com). When you use the learning platform we store your email address, the name you choose, the programs you join and how you joined them (free, by invitation, by purchase, or granted by us), your progress and quiz results, what you post in discussions, and when you signed in. We use them to run your account, to show you and Mashman Consulting Group your progress, to send your sign-in codes and the emails you choose (such as replies to your threads), and to improve the programs. The consultant who invited you can see that their invitation was used. If you are on the MCG team, your team role is read from your staff account. Sign-in uses one essential cookie that keeps you signed in, shared by identitypositioning.com and learn.identitypositioning.com so one MCG account works on both; it is not used for tracking. Videos are streamed by Mux, which receives your IP address and playback details to deliver them. If you buy a program, the payment provider (such as Stripe) handles your card details under its own policy; we receive only a record of the order. You can download your data or delete your account from your account page at any time; posts you wrote stay in their threads under "Former member". If you are a client, the record of your engagement is kept as described under Records of a Client Engagement.

Introductions and endorsements. When a member of the Mashman Consulting Group team introduces you to someone, or endorses you, they may keep a private note of it: your name, email, and organization, why the introduction was made, and what came of it. It is used to follow up and is visible only to that team member and the firm's leadership. Ask us and we will delete it.

Booking a consultation. When you book through a Mashman Consulting Group booking link on this site, we keep your name, email, phone if you give it, the time you chose, and your answers to the pre-consultation questions, which can include your goals, budget range, time frame, and anything you tell us about your reputation. They are used only to prepare for and follow up on your consultation, and are visible only to the consultant you booked and the firm's leadership. If your consultant has connected their Zoho account, the booking is added to their Zoho Calendar with your name and email, and Zoho Meeting creates the video link; Zoho handles that under its own privacy policy. A consultant who has not yet moved to Zoho may use Google Calendar and Google Meet instead, which add you as a guest under Google's privacy policy. We email your confirmation, reminders before the consultation, and any changes. Your manage link lets you reschedule or cancel at any time.

Client portals. Clients have a private portal at learn.identitypositioning.com/portal, signed in with their email. It holds what your consultant shares with you (session summaries, your plan, files, and recordings of your consultations) and what you send back (files and messages). Recordings are stored and streamed by Mux and play only for you and the MCG team working with you. The portal records when each item was posted and by whom, when you were emailed about it, when it was first shown to you in your portal, each download, and when you first played a recording. It records the time only, never your IP address or device. Nothing in a portal is public, sold, or used to train AI. Ask your consultant or us and we will send you a copy of everything in your portal. A portal is part of the record of a client engagement, kept as described under Records of a Client Engagement.

Recommendations and reporting. To prepare advice for you, the MCG team uses ISIA, a recommendation engine built and run by Mashman Consulting Group. It reads what you have already given us (your Brand Audit, your pre-consultation intake, and your consultant's notes) and applies the firm's own published methodology. It runs on our own servers and sends nothing to outside AI services. When you take the Brand Audit, ISIA also prepares the plan shown with your result, from your answers alone: general guidance from the methodology, not a decision about you. In consultation work it never makes a decision about you on its own: a consultant reviews every recommendation. We also publish research on the state of personal branding using only anonymized totals, and any group smaller than ten people is withheld, so no published figure can be traced to you.

Relationship records. A Mashman Consulting Group team member you work with, or talk to about working together, may keep a private contact record: your name and the contact details you gave them, your company and title, notes from your conversations, a log of calls, emails, and meetings, and planned follow-ups. If you took the Brand Audit with them, the record may note the date and your score. It is visible only to that team member and the firm's leadership, is never sold or shared outside the firm, and is not used for automated decisions. Ask us and we will send you a copy or delete it, unless you are a client: then it is part of the record of the engagement, kept as described under Records of a Client Engagement.

Abuse prevention. To stop automated submissions we keep a one-way cryptographic hash of your IP address for one hour. The address itself is never stored.

Records of a Client Engagement

When you become a client of Mashman Consulting Group, or book a consultation with us, we keep the record of the engagement: what we delivered and when, the files, recordings and messages exchanged both ways and the emails about them, when each item was emailed to you, first shown to you in your portal, downloaded or watched, your contact record with the firm and its notes, your bookings and consultation records, and any Brand Audit a consultant ran for you. We keep it for seven years after the engagement ends, or, if you booked a consultation without becoming a client, seven years after your last consultation, to perform our agreement, meet our record-keeping duties, and protect both parties if a dispute arises. Privacy laws that give you a right to deletion allow a business to keep the records it needs for those purposes. We keep only those, and use them for nothing else.

Deleting your account removes the rest of your account: your saved tool work, your UnrivaledMCG progress, enrollments and access requests, your profile and photo, the Brand Audits you took yourself, and every place you are signed in. Records of any program you bought are kept for tax and accounting, and posts you wrote in program discussions stay under "Former member". If you are not a client, a contact record a member of the team keeps about you is deleted when you ask us. Before you confirm, the delete screen shows what is removed, what is kept, and for how long. While it is kept, the record is visible only to the firm; when the seven years end, it is reviewed for deletion. Ask us and we will send you a copy of it.

Accounts of Mashman Consulting Group’s own team are managed by the firm. They are removed by the owner, and the work records they made stay with the firm.

Share Links, Images, and Your Private Report

Your result screen offers an optional public share link at identitypositioning.com/s/, which shows your first name, composite, band, and pillar scores to anyone who opens it, never your email, answers, or risk register. Share images and certificates are created on your own device. Separately, we send you a private link to your complete report; it requires a random credential and stops opening 14 days after you submit.

How It Is Used

People at Mashman Consulting Group LLC can read complete audit records, including individual answers. We use them to prepare your result, to follow up with you, to improve the instrument, and to prepare for any consultation you book. Assume a person will read what you submitted.

Benchmarks. Your scores are added to anonymous statistics so results can show how a score compares with others. Those statistics store only counts per score, never names, emails, or answers, and the number of people behind them is never shown.

Research and publication. We may publish findings from audits, studies, and quizzes in aggregate, for example that a share of respondents answered a certain way. Published figures never identify an individual or an organization without its permission.

Email. We always use your email to send the report and results you requested. We send marketing emails, or reach out about your score, only if you checked the optional box, and every one of those includes a way to stop receiving them.

We do not sell your information, rent it, or share it with advertisers.

Who Else Is Involved

This site is hosted by Netlify, which also processes form submissions and staff sign-in. Emails are delivered by Resend. UnrivaledMCG videos and the tour on the home page are delivered by Mux, and paid programs are processed by a payment provider such as Stripe. The written diagnosis on your result is generated by an AI model provided by Anthropic, which receives your name, profession, what you want to be known for, your scores, risk flags, and priority moves for that purpose, not your email or individual answers. Fonts are served by Google Fonts, which receives your IP address with that request. Each handles information under its own policy. See the AI Disclosure for how AI is and is not used here.

Cookies and Tracking

This site sets no advertising cookies and runs no third-party tracking pixels. It keeps an anonymous count of how many people reach each step of the Brand Audit, and which depth or referral code they used, and of how often the Name Generator and each of the other tools is opened, finished, copied, downloaded, or used to move on to another tool, with nothing that identifies you and nothing you wrote.

Across Mashman Consulting Group's own websites (identitypositioning.com, mashmancg.com, identityquest.press, mashmanpublishing.com, and personalbrandingagencies.com), a small script stores one random visitor code in your browser and adds it to links between those sites, so we can see which of our sites introduced you to another and whether you later requested a consultation, completed an audit, locked in a generated name, sent a publisher inquiry, or applied for or reviewed a directory listing. The code is not linked to your name, email, or IP address and is never shared with third parties. Clearing your browser's site data removes it.

This site also receives anonymous daily totals of how the Personal Branding Agencies directory is used: pages and listings viewed, searches, filters, saves, and forms started and sent. They carry no cookie, no visitor code, and no IP address, and nothing in them identifies a visitor.

How Long It Is Kept

Audit records are kept so a later audit can be compared with an earlier one. Contact details are kept until you ask us to remove them. Ask us to delete your record and we will delete all of it, answers included, except the record of a client engagement or a booked consultation, which is kept for seven years after it ends. Work saved to an MCG account from the tools is kept until you delete it, or delete your MCG account, which deletes it too.

Your Choices

You can ask us at any time what we hold about you, to correct it, or to delete it; for clients, the record of the engagement is kept as described above. Tool work saved to an MCG account you can download or delete yourself, and you can turn consultant access to it off, on the About the Tools page. You can withdraw marketing permission at any time, from any marketing email or by writing to us, without affecting your report. Write to us and we will act on it.

Children

This site is intended for professional adults. We do not knowingly collect information from anyone under 16.

Changes

If this policy changes, the date at the top of this page changes with it.

Contact

Questions about this page can be directed to legal@mashmancg.com.
Mashman Consulting Group LLC, Little Rock, Arkansas.