Identity Positioning

Example report · every field explained

What You Actually Get

A real scored result, annotated field by field. Nothing here is a mockup: this is the exact report the instrument produces, run on a composite subject. Read it before you decide whether the questions are worth your time.

About this example

A founder with strong visibility and weak reputational hygiene, which is the most common shape we see. Their composite is held down by one pillar, and the report says so rather than averaging it away.

The composite
50.7
Exposed

Real presence with load-bearing gaps. The position produces opportunity, and it would not survive pressure applied to the wrong place.

The five pillars
Omnipresence
Weight 25 of 100
65.4
Credibility
Weight 25 of 100
39.9
Seamless Branding
Weight 20 of 100
67.8
Reputational Health & Risks
Weight 15 of 100
22
Marketability
Weight 15 of 100
49.8
Risk register
CRITICAL
Purchased audience

Bought followers or engagement. Credibility cannot be bought, and the discrepancy between audience size and audience response is visible to anyone who looks. Remediation precedes any growth work.

Manifesto chapter 5.3
CRITICAL
Paid placement presented as coverage

Paid placements and wire distribution are legitimate as advertising and as secondary support. They are not earned coverage and must not be counted or cited as features.

Manifesto chapter 5.3
HIGH
Income concentration

One source controls your income and therefore their freedom of public action.

Manifesto chapter 5.2
MEDIUM
Fan posture

Approaches to senior figures are framed as admiration. Approach as a peer with a specific proposal. The first reads as fanmail, the second as respect between equals.

Manifesto chapter 5.4
Your three highest-value moves
01
Shift from creation to documentation. Capturing work already happening costs a fraction of inventing content for its own sake, and it produces better material.
OmnipresenceDocumentation cadenceFirst 30 daysManifesto chapter 6.11
02
Build two case studies that verify results: the position before, the work done, the figures after. A higher rate is defensible against evidence and indefensible without it.
CredibilityTestimonials and case studiesDays 30 to 90Manifesto chapter 5.14
03
Name and document the approach you already use. An unnamed method cannot be cited, taught, licensed, or defended.
CredibilityAuthored work and owned IPDays 30 to 90Manifesto chapter 5.4

29 further actions were triggered across 25 dimensions. A consultant works the full queue with you.

Hierarchy placement
Estimated
The Local Hero
Estimated from the stated combined audience
Target
The State Representative

Your Own Takes About Seven Minutes

Twenty-five questions for the Rapid audit, fifty for the Complete one. Free, and the whole report above is what comes back.